Beauty & perfection

Beauty of the garment and technological perfection were quickly the watchwords of Laurastar. With one goal: to make them accessible to everyone. It all started when its founder collaborated with an Italian engineer. He had made beauty his credo, he was fond of an ideal: to make technology, until then reserved for professionals, within everyone’s reach.

The first creation of the Swiss brand was an ironing board in which a professional generator was integrated. The dry cleaner was invited into the house for unparalleled results and ease of use. The success was immediate and never left Laurastar.

Today Laurastar is over 35

The products of this international brand are exported to more than forty countries, propelling the company to the rank of world leader in professional ironing systems for private use.