Beauty & perfection

Beauty of clothing and technological perfection were quickly Laurastar's watchwords. With one objective: to make them accessible to everyone. It all started when its founder collaborated with an Italian engineer. He had made beauty his credo, he loved an ideal: to make technology, hitherto reserved for professionals, accessible to everyone.

The first creation of the Swiss brand was an ironing board in which a professional generator was integrated. Dry cleaning was invited into the house for unparalleled results and ease of use. The success was immediate and did not leave Laurastar.

Today Laurastar is over 35

The products of this international brand are exported to more than forty countries, propelling the company to the rank of world leader in professional ironing systems for private use.